The unique initiative is aimed at reaching out to the less fortunate children in India, especially those who cannot afford and maintain a football, said a press release.
"Many of these children are growing up in less privileged circumstances where sometimes a game of football could lighten up their lives by teaching them the true meaning of team spirit and fair play," said Edward J Sizen, vice president, Engineering and Operations, General Motors Technical Center India.
"The joy that comes from playing football can help lift their spirits and replace despair with hope. Chevrolet's founding sponsorship of One World Futbol Project is intended to spark a worldwide movement to give children a pathway out of poverty and despair with the benefits that fitness, sport and teamwork can bring - something we call the 'Power of Play'," added Sizen.
With the corporate social responsibility mission of "Driving a Better Tomorrow," Chevrolet India is working with One World Futbol Project to donate a total of at least 20,000 One World Futbols to disadvantaged children across the country.
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